December BMW Group sales totaled 33,761 units for another new all time yearly total high for the BMW Group in the U.S. BMW Group sales this month increased only 1.0% over last December while sales for all of 2007 increased 7.1% over 2006. The 3 Series and the X5 were responsible for this result as all the other series experienced negative growth for 2007.

BMW automobile sales were down 6.0% this month but were up 6.6% for the entire year. X Series sales increased 11.3% in December and were up 8.9% for the entire year due to the intro of the new model of the X5 which was up 31.4% for all of 2007.

Sales of the BMW brand were down 2.4% this month and up 7.1% for all of 2007.

The Mercedes-Benz sales total of 27,269 units this month represents a 3.0% decline from the 28,115 units sold last December. However, YTD 2007 sales for MB were up 2.2% thanks to a 26.9% increase in sales for the C Class and a 40.6% increase in the GL ?truck? line.

Lexus sold 34,555 units this month, down a surprising 7.2% from the 37,235 sold last December. Lexus YTD sales for all of 2007 were up only 2.1%.

So who is the sales winner for 2007? Again this year it depends on what you like to count. BMW wins in automobile sales with Lexus 2nd and MB 3rd. In trucks, Lexus was the big winner with MB a distant 2nd and BMW an even more distant 3rd. Combining cars & trucks gives the trophy to Lexus with BMW 2nd and MB 3rd.

I hope you have enjoyed my sales reports again this year. Unless something drastically changes in my life this is my last sales report. After preparing the BMW sales reports since the intro of the Z3 in 1996 it has become a chore with little reward for the effort involved. Maybe turning 70 has something to do with it.

Please note that I report only United States sales data.

To view all the BMW, Land Rover, Lexus & Mercedes-Benz sales reports visit my website at:

http://home.att.net/~fdmeloan/

 

Thanks for all your time and effort, it is greatly appreciated!

 

Fred, thank you very much for the work you've done over the years reporting sales data. I know I speak for many here when I say it's truly appreciated.

I understand completely why you are choosing to discontinue this practice and I wish you well as you move on to other adventures and challenges in your life.

I hope you can find the time to pop in here once in a while and just say hello!

Thanks again for everything...

 

Fred, thank you for all the effort that you have put into these reports. I'm sorry you you won't be posting these in the future. I'm sure many of us will miss seeing this information! Hey remember 70 is the new 55 !!

As for the stats, I'm not surprised about the underlying positive performance being driven by the 3 and X5 , both offer excellent value and performance for the $ and and provide plenty of fun in the drive. With all the possible variations available on the 3 it really suits most peoples needs, it's not not that much smaller than a 5er . As for the X5 I really believe it is one of the best vehicles in the entire BMW portfolio with one caveat, it needs the V8 to perform, this will change when they add the I6 TT. While they are big they don't drive that way and are quite practical as a people/stuff hauler as well.

Anyway, thanks again Fred , I hope you find the opportunity to keep us updated in an abbreviated form that is'nt so much work !!

ManyThanks and Cheers !!

 

In addition to the great information Fred posted above, here's BMW's official press release regarding their 2007 US sales numbers:

BMW GROUP (USA) REPORTS 7.1 PERCENT INCREASE IN 2007 SALES
01/03/2008

2007 marks BMW Group?s 16th year of continuous growth in the U.S.
Woodcliff Lake, NJ - January 3, 2008... The BMW Group in the U.S. (BMW and MINI combined) today reported its best-ever annual sales for both its brands of 335,840 vehicles, an increase of 7.1 percent over the 313,603 vehicles sold in 2006. December sales for both brands of 33,761 were up 1 percent over the 33,417 vehicles reported in the last month of 2006.

BMW Brand Sales
BMW brand sales were up 7.1 percent year-to-date, to 293,795 vehicles compared to 274,432 vehicles sold during 2006. In December BMW brand sales declined slightly by 2.4 percent for a total of 30,199 vehicles compared to 30,945 vehicles reported in the same month a year ago.

MINI Brand Sales
For 2007, the division reported total sales of 42,045 automobiles, an increase of 7.3 percent, compared to the 39,171 cars reported through December of 2006. MINI USA also reported December sales of 3,562 automobiles, up 44.1 percent from the 2,472 cars sold in December 2006.


BMW Certified Pre-Owned
The company also reported a new record sales volume for its BMW Certified Pre-Owned business. Annual CPO sales were up 11.7 percent, to 89,795 over the 80,377 reported in 2006. In December sales were up 60.9 percent, to 9,496 vehicles from 5,901 in the same month a year ago.

BMW Group In America
BMW of North America, LLC has been present in the United States since 1975. Rolls-Royce Motor Cars NA, LLC began distributing vehicles in 2003. The BMW Group in the United States has grown to include marketing, sales, and financial service organizations for the BMW brand of motor vehicles, including motorcycles, the MINI brand, and the Rolls-Royce brand of Motor Cars; DesignworksUSA, an industrial design firm in California; a technology office in Silicon Valley and various other operations throughout the country. BMW Manufacturing Co., LLC in South Carolina is part of BMW Group?s global manufacturing network and is the exclusive manufacturing plant for all Z4 models and X5 Sports Activity Vehicles and the upcoming X6 Sport Activity Coupe. The BMW Group sales organization is represented in the U.S. through networks of 338 BMW passenger car centers, 335 BMW Sports Activity Vehicle centers, 142 BMW motorcycle retailers, 82 MINI passenger car dealers, and 30 Rolls-Royce Motor Car dealers. BMW (US) Holding Corp., the BMW Group?s sales headquarters for North, Central and South America, is located in Woodcliff Lake, New Jersey.

 

Rudy, is this posted with their monthly results? If so, as master of information I request that you provide this to us as it is published..........................Please !!! or at least point the interested # geeks in the right direction
Thanks

 

This information was published as part of the press release posted. I'm at the mercy of what they release -- keep in mind that they're likely only going to release "good" news and place a positive spin on things wherever possible.

There's no way I (or likely anyone else) can replace the great service Fred has provided us over the years...

 

Thanks for you efforts Fred, still remember when you posted your first report back in June 2004 and how everyone appreciated this info as it gave an insight how successful the design and marketing trends were within BMW.

all the best to you !

 

I totally agree , Fred is great and his efforts here will be missed . Cheers again Fred !!
Just passing along the BMW press releases would be greatly appreciated , Thanks Rudy !

 

Thanks for all the sales reports through the years!!! It is much appreciated.

Good luck.